Blueberry Unveils AI-Generated Brand Platform for Forex and CFD Trading
Blueberry, a global leader in forex and CFD brokerage, has launched a new brand platform developed almost entirely with generative AI. The campaign reflects the precision and adaptability demanded by modern traders in volatile markets.
"For a fintech built on speed and innovation, embracing AI was non-negotiable," said Adam Terrey, Blueberry's Creative & Brand Director. The team Leveraged AI across concept visualization, script development, and post-production—achieving faster timelines and creative flexibility unattainable through traditional methods.
Jeff Mimery, Head of Product and Creative, noted the paradoxical human element: "AI's advancement requires more human problem-solving, not less. Narrative coherence and character stability remain challenges where human oversight proves critical."